CASE STUDY
How West Torrance High School transformed team communication with SafeSport compliant messaging
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West Torrance High School in Torrance, California, runs a thriving Cross Country program called West Warriors. The program includes Varsity, Junior Varsity, and FroshSoph levels for both boys and girls.
The team focuses on building athletic excellence and personal growth. Coaches instill values of perseverance, discipline, and teamwork while creating an inclusive environment for runners of all abilities.
West Torrance High School’s Cross Country program needed better ways to communicate with 100 athletes and their parents. CrewLAB’s SafeSport and MAAPP compliant platform delivered the solution.
CrewLAB deliveres a solution built specifically for youth sports teams. Our platform streamlined how coaches communicate, giving them one central hub for messaging, scheduling, and training updates. The result? A program operating at peak efficiency, with athletes and parents always in the loop.
This is how West Torrance transformed their team communication and achieved record-breaking results.
The challenge
Managing 100 athletes created significant communication barriers for West Torrance coaches.
Last-minute schedule changes were difficult to communicate. When training times or race schedules shifted, reaching everyone quickly became a major challenge. Critical updates often got lost or delayed.
Multiple apps scattered essential information. The team used different platforms for training plans, activity tracking, and communication. Coaches and athletes struggled to find what they needed when they needed it.
Off-season motivation dropped. Athletes lost focus between competitive seasons. Coaches needed fresh ways to keep their team engaged and training consistently year-round.
Our solution
CrewLAB provides a comprehensive platform specifically designed for high school sports teams. Our SafeSport and MAAPP compliant messaging ensures safe, transparent communication between coaches, athletes, and supporters.
Centralized, compliant group messaging streamlines announcements. Coaches send training updates, workout changes, and race schedules through one secure platform. Everyone receives the same information at the same time. Parents stay informed and connected to their athlete’s activities.
One platform houses all team information. Training plans, schedules, and announcements live in a single location. Athletes and parents know exactly where to find what they need.
Engagement features keep athletes motivated year-round. CrewLAB’s Winter Wipeout and Summer Smasher challenges turned off-season training into friendly competition. Athletes pushed themselves harder, knowing their efforts were recognized.
The platform’s interactive features—like liking photos and videos—give athletes reasons to check in daily. This simple engagement tool transforms routine updates into exciting team moments.
COMPLIANCE
Why SafeSport compliance matters for high school teams
High school sports teams need communication platforms built specifically for their unique requirements. CrewLAB’s SafeSport and MAAPP compliance means:
- Transparent communication between coaches, athletes, and parents
- Safe messaging practices protecting minors
- Documentation and accountability for all team interactions
- Peace of mind for athletic directors and administrators
The proof is on the podium
Winner
Central Park Invite (Freshman team)
3rd place
Mt. Sac Small School Sweepstakes
RANKED 4TH
California Interscholastic Federation-Southern Section
New record
West Torrance HS
“I love CrewLAB is a one-stop shop for everything. I can manage the kids’ training, add training workouts ahead of time. I can see how their recovery is looking. It really helps with communicating to everyone at the same time. I love I can interact with announcements and different things in the chat, which is huge for me. I’m not having to repeat myself.”