The coaching software that builds great rowing teams

CrewLAB unifies communication, performance tracking, and team culture in one simple solution.

MORE THAN JUST MESSAGING

CrewLAB is your digital Assistant Coach

Every feature is built for the specific realities of running a rowing program.

A graphic containing a iMac desktop and mobile phone, as well as decorative graphics (blobs, lines and star bursts). The iMac screen contains a view of the team videos. The mobile screen includes the Team Chat feature.

No more missed messages

Get read receipts, send reminders to athletes who haven’t seen a message yet, and create dedicated channels for regattas, parents, or the full team.

Know who’s coming before you arrive

Athletes mark their attendance in advance and leave a reason if they can’t make it. You get everything in one place — and a permanent historical record.

 

Effortless lineup creation

Build lineups in seconds on a digital whiteboard. With attendance and athlete positions right there, you can send it out with a single tap.

BUILT WITH INTENTION

Connect with athletes and parents

Your entire program is finally on the same page. Coaches, athletes, and parents connected in one place — with read receipts, reminders, and dedicated channels so the right information always reaches the right people. Direct messaging is fully SafeSport- and MAAPP-compliant, so you can have peace of mind. 

MORE THAN JUST SOFTWARE

CrewLAB is your data infrastructure

All your data, finally in one place. See who’s improving, who’s plateauing, and who needs a conversation — before it becomes a problem. Track PRs, daily training, and wellness patterns, then adjust training load based on what the whole team is telling you.

CrewLAB's team management system, showcasing the team feed feature.
CrewLAB's team management system, showcasing the event feature.
CrewLAB's team management system, showcasing the team chat feature.

Proud partners of CrewLAB

Off-season challenges to keep your team engaged

Join our Summer Smasher or Winter Wipeout challenges during the off-seasons. Give your athletes a private space to stay connected and motivated all year long.

Why rowing teams love CrewLAB

“The ability to tag and comment on training video mid-session is incredibly powerful. The way that we can review video with CrewLAB makes so much more sense than what we were using before.”

Mike Irwin

Head Coach

“CrewLAB helps the team to build as a whole and make sure that we’re bringing everyone up together.”

Katie Dahl

Athlete

“Just in that one winter season we saw more workouts being done, more fitness being gained, erg scores dropping, and also team cohesion being tighter when we came back together in January, which was awesome.”

Dan Wolleben

Head Coach

“I use it to keep myself accountable, but also to keep everyone else accountable. We can like each other's workouts, so I know that others saw what I did, and it feels really good.”

Allegra Steege

Athlete

“I love that CrewLAB is a one-stop shop for everything. I can manage training, schedule workouts ahead, check recovery, and communicate to everyone at the same time. I’m not having to repeat myself.”

Cheyne Inman

Head Coach

“It’s a great way for the coaches to see who is doing the work. It’s a really effective tool for communication and pulling the whole thing together for a team.”

Janey Charlton

Athlete Development Lead